Is there a specific reason your company is called 'Hexical Labs'? If so, could you share the story of where it comes from?

@dfox @trogus

We were not optimistic enough on any of our ideas to name the company after a specific product, so we brainstormed some names, the vast majority were used already, so Hexical became the top contender. The Labs part was to acknowledge that everything we were working on was an experiment, and that we would likely produce multiple products. Turned out we were right, our first product, a news aggregator app (basically tinder for news) was called Swiftly and it was well built and well designed, but didn't inflame any passions in our small userbase, so we moved on. And here we are!